A summary of Apple's new product launch in the fall of 2020: iPhone 12 missed the first release of A14, Apple Watch SE is very fragrant
September 15th 2020
the annual Apple Autumn New Product Launch Conference was officially held online. Since it is in the middle of the night, many friends may not stay up late to watch. Rocking Review specially summarized the content of this conference for everyone.
In this autumn new product launch conference, Apple focused its hardware products on Apple Watch and iPad. Generally speaking, "4 products, 2 chips, and 2 services" .
To focus, there is really no iPhone 12 in this conference! !
1. Four new hardware products
- Apple Watch Series 6: Support blood oxygen detection
Compared with the previous generation, the appearance design of Apple Watch Series 6 has hardly changed, but it has four colors: Product (RED), blue, ink and new gold.
In terms of function, Apple Watch Series 6 adds the function of blood oxygen saturation detection , which can use a new infrared light sensor to measure the user's blood oxygen level in about 15 seconds, which is very suitable for users who often work and exercise at high altitudes .
Apple said that they are cooperating with health agencies to conduct large-scale research based on the blood oxygen detection function of Apple Watch Series 6 to try to help people use this function to detect whether they are infected with COVID-19.
In addition, Apple Watch Series 6 also brings some new dials, and the Memoji function has also been extended to Apple Watch, which can put animated faces on the dial interface.
In addition, the charging speed of Apple Watch Series 6 is 20% faster, and it is equipped with U1 ultra-wideband chip .
Apple Watch Series 6 is also equipped with a new S6 processor, which improves performance by 20%. In addition, Apple also brought a new silicone strap called "Solo Loop", without any buckle, retractable, can slide up and down, durable and waterproof, there are seven different colors to choose from.
Solo Loop also includes a fabric strap, available in five colors. At the same time, Apple also introduced a new leather link strap.
Apple has launched a family sharing setting function for Apple Watch Series 6. Users can check the status of the family through settings, such as controlling the child’s study time and specifying whom to call. This feature requires Series 4 and higher devices.
GPS version starts at $399, and the cellular version starts at $499. Orders will be accepted on September 17 and will be available on September 20.
- Apple Watch SE: starting at $279 for sale
Apple said that in order to reduce carbon emissions, the USB power adapter will be eliminated from the new Apple Watch packaging. In addition, watchOS 7 brings a sleep tracking function, and will soon provide users with a low VO2 Max level warning.
In addition to Apple Watch Series 6, Apple also launched an Apple Watch SE.
Apple Watch SE combines the functions of Series 6 and the body of Series 4, offering two case sizes of 42mm and 38mm. Coupled with a brand new strap, it is equipped with the previous generation S5 chip, and it lacks the ECG function and does not always display the function.
- The 8th generation iPad: A12 bionic chip blessing
For iPad, Apple first introduced the 8th generation 10.2-inch iPad. The biggest highlight is the addition of Apple pencil support. With iPad OS 14 it can bring a better experience.
The 8th generation iPad is equipped with the A12 bionic chip . This chip was first released in the iPhone Xs series and iPhone Xr. It was the industry’s first 7nm chip that year and contained a six-core CPU (consisting of two "performance" cores and four "efficiency" Core composition), a quad-core GPU, compared with the previous generation chip to achieve 40% CPU improvement and 2 times GPU performance improvement.
In addition, the 8th generation iPad also supports full-size smart keyboards and other existing third-party keyboards.
The new 8th generation iPad 32GB wireless LAN model is $329, cellular network model is 3499 yuan; 128GB wireless LAN model is $459, cellular network model is 3999 yuan , will accept orders on September 17, September On sale on the 20th.
- 2020 iPad Air: Angrily grabs iPhone 12 A14 bionic chip starting position
In addition to the 8th generation iPad, Apple also launched a newly designed 2020 iPad Air (iPad Air 4) this time. The 2020 iPad Air adopts a design similar to the current iPad Pro in appearance, with a right-angle middle frame and a full screen, which looks like a mini iPad Pro.
The 2020 iPad Air is equipped with a 10.9-inch retina screen with a resolution of. This screen supports a number of advanced display technologies, such as P3 wide color gamut, original color display and anti-reflective coating. At the same time, it is also equipped with a 7-megapixel front camera that supports Smart HDR, and a 12-megapixel rear camera that supports 4K60fps video shooting, and the anti-shake effect has also been enhanced. In addition, the speaker system of the iPad Air has also been redesigned, and the stereo effect will be played in the horizontal screen mode.
Because the new iPad Air uses a full-screen design without Face ID, Apple integrated the Touch ID sensor into the power button on the top of the device. This Touch ID module uses a sapphire lens and a new generation of custom sensors, which can effectively capture the details of fingerprints.
In terms of processors, the new iPad Air is equipped with an A14 bionic processor, using a 5nm process, which can achieve excellent performance at lower power consumption. In addition, the 2020 iPad Air is equipped with a USB-C interface, which supports magnetically attaching the Apple Pencil to one side for charging and storage, and also supports Magic Keyboard.
The 2020 iPad Air comes in four colors: silver, space gray, rose gold, light green, and light blue. 64GB wireless LAN model is $599, the cellular network model is $729, and the 256GB wireless LAN model is $749. , The cellular network model is $879, will be on sale in October, the specific date to be determined.
Two, two chips
- A14 bionic chip: the first 5nm process
Unlike in the past, this year Apple’s flagship chip A14 bionic processor was not launched on the new iPhone, but on the 2020 iPad Air. The Apple A14 bionic chip uses a brand-new 6-core design (2 high frequency + 4 energy-saving cores), and is the first to launch the most advanced 5nm process. The size of its transistors is in atomic units. It has 11.8 billion transistors, even more than desktop x86 processors. More.
Compared with the A12 bionic chip, the CPU performance of the A14 is increased by 40%; the GPU performance is increased by more than 30%. Apple claims that its graphics performance is twice that of similar Windows notebooks. It can perform 11 trillion operations per second. Learning performance has been improved by 2 times. Overall, it is nearly ten times faster than the previous generation iPad Air.
At the press conference, software developers also shared the powerful performance brought by A14, demonstrating that its computing performance and image processing performance have been improved in all directions, as well as the enhancement of machine learning functions.
- Apple Watch S6 chip: based on A13 bionic creation
In addition to the A14 bionic chip, there is another chip at this conference, the Apple Watch S6 chip mounted on the Apple Watch Series 6. This chip uses a new generation of SiP system packaging technology. The SiP package combines various functions. The chips are packaged together to reduce the volume.
The S6 chip contains a high-performance dual-core processor, which is based on the A13 bionic chip of the iPhone 11 and optimized on the Apple Watch side. Compared with the previous generation, the calculation speed is 20% faster.
Three, two services
- Apple Fitness + service
In conjunction with the new Apple Watch, Apple launched a new Fitness + service at this conference. The main significance of this software is to make up for the lack of exercise courses and support a variety of mainstream sports.
The Apple Fitness + service can not only display indicators including heart rate, calories, steps and distance through Apple Watch during the user's exercise, but also give a comprehensive summary after the exercise.
With Fitness+, users can select exercise methods from the video catalog on iPhone, iPad or Apple TV, start the correct video in the Apple Watch exercise app, and send indicators to the screen where the user is viewing the exercise to achieve real-time synchronization.
Fitness + is a paid service, priced at $9.99 per month and $79.99 per year. Apple said that buying Apple Watch can get 3 months of free service.
- Apple One service
Apple also launched the Apple One service at this conference, integrating Apple Music, Apple TV Plus, Apple Arcade, Apple News Plus and iCloud storage. The bundled service also includes the newly announced Apple Fitness Plus.
The Apple One service includes three packages, which are the personal version for $14.95, the home version for $19.95, and the premium version for $29.95. Users can purchase them according to their own circumstances.
There are some other highlights of this conference, which are organized as follows:
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